SERVICES
STRATEGIC ADVISORY FOR
CORPORATE SPONSORSHIP
Growth Owl provides executive level guidance to organizations seeking to build high value corporate support that is aligned, sustainable, and designed for scale.
Each engagement is grounded in strategy, clarity, and the ability to communicate value in ways that resonate with corporate decision makers.
FRACTIONAL CHIEF SPONSORSHIP OFFICER (CSO)
Executive level sponsorship leadership without the cost or limitations of a full time hire.
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As a Fractional CSO, Lori partners directly with leadership teams to provide ongoing strategic oversight of corporate sponsorship and partnership development.
Focus areas include:
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Sponsorship strategy and revenue architecture
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Value articulation and positioning
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Corporate prospect alignment and prioritization
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Executive level partnership/sponsorship strategy
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Internal alignment across leadership and teams
Ideal for:
Organizations seeking a senior level strategic partner to guide sponsorship growth and long term revenue strategy.
SPONSORSHIP STRATEGY ACCELERATOR​
A focused workshop experience designed to create clarity, alignment, and momentum.
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Half-day or full-day session that aligns leadership, messaging, and sponsorship approach. Available in person and online.
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Outcomes include:​
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Clear sponsorship positioning
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Refined messaging and value articulation
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Defined partnership opportunities
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Alignment across leadership and stakeholders
Ideal for:
Organizations preparing for growth, campaigns, or a more strategic sponsorship approach.
SPONSORSHIP AUDIT & REVENUE DIAGNOSTIC
A strategic assessment that identifies opportunities, gaps, high value potential sponsors and your strongest path forward.​
Deliverables include:​
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Sponsorship SWOT analysis
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Evaluation of current offerings and packaging
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Market positioning insights
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Sponsorship readiness assessment
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Strategic recommendations and roadmap
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Samples of aligned prospective sponsors and why they resonate most
Ideal for:
Organizations seeking clarity before investing further in sponsorship growth.
AI & CRM STRATEGIES FOR SPONSORSHIP DEVELOPMENT
Guidance on the ethical integration of AI into sponsorship strategy and partnership development.
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This work focuses on how AI can enhance not replace your sponsorship approach.
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Focus areas include:​​
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AI-supported prospect identification and research
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Messaging and outreach optimization
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Ethical use of AI in communication and relationship building
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Integration into sponsorship workflows
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Maintaining authenticity and trust
Ideal for:
Organizations looking to modernize their approach while maintaining strategic integrity.
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CRM Strategy & Sponsorship Pipeline Optimization
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Ensure your CRM supports (not hinders) your sponsorship development efforts.
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Focus areas include:
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CRM review & assessment
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Customized sponsorship sales process design
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Dashboard & reporting recommendations
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Workflow, automation & tool recommendations
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User adoption, training & best practices
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Ideal for:
Organizations seeking to create a more disciplined and transparent business development process in their sponsorship strategy.
SPONSORSHIP CONNECTION STRATEGY
Strategic guidance on how to connect with and be understood by the people and organizations who control access to capital, sponsorship, and opportunity.
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This service is designed for founders, creators, business owners, and organizations that need to reach high level decision makers beyond traditional sponsorship channels.
The focus is not on volume outreach but on positioning, language, and approach that opens doors and leads to meaningful conversations.
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Focus areas include:​
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Researching and recommending most aligned prospective sponsors
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Identifying the right decision makers across industries
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Crafting messaging that resonates at the executive level
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Structuring outreach that earns responses
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Positioning your value for sponsorship, capital, or collaboration
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Navigating initial conversations with clarity and confidence
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Training on best practice outreach and business development methods for professionals with and without sales experience
Ideal for:
Organizations seeking to connect with corporate decision makers for capital, partnerships, or strategic collaboration.
SPEAKING & EXECUTIVE WORKSHOPS
Keynotes and sessions that shift how organizations think about corporate sponsorship and partnerships.
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Lori delivers strategic, practical insight focused on how corporate decision makers think and how organizations can position themselves accordingly.
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Topics include:​​​
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See More. Win More. Connect Smarter: The OWL Approach to Winning Trust, Revenue & Relationships (Keynote)
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Corporate sponsorship strategy
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How decision-makers evaluate partnerships
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Messaging and value articulation
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Building sustainable non-dues revenue
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Sales training for non-sales executives
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Sales training for experienced sales executives
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​Other topics customized to your audience
Ideal for:
Conferences, leadership teams, and organizations seeking to elevate their approach.
